ITCC Member Spotlight – Lenovo

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Welcome to another posting in a series of ITCC member spotlights where member companies respond to a series of IT certification questions. Member companies were asked to respond to the following six questions focusing on their area of expertise: certification issuer or supplier.

The following responses were provided by Lenovo, a certification issuer.

What is the primary objective of your certification program?

To verify Lenovo sellers’ capability to effectively represent Lenovo in the data center market.

Who is your target audience?

Lenovo internal sellers and business partner sellers.

What do you see as the biggest opportunity for the IT Certifications industry?

With the prolific amount of information our candidates have to navigate in their daily work, the IT Certification industry gives IT professionals a clear, defined path to learn, and a specific, objective way to demonstrate their capabilities.

What do you see as the biggest challenge facing the IT Certifications industry?

The rate of change in technology, both for the candidates and the program sponsor.

How does your IT certification program contribute to your company’s overall business?

Our program advances the knowledge and skills of the Lenovo sales team so they can help our customers solve problems, and become a trusted solution provider.

What has been the biggest benefit of your ITCC membership?

Staying knowledgeable of trends and innovations in the IT certification industry.

This is a monthly blog post so please check back next month to learn more about another member company. 

Visit if you are interested in joining the ITCC or email for further information.

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There’s something about the word “certified” when it precedes a professional title that conveys the consumers and employers a sense of trust, credibility, knowledge and an official “stamp” of approval. This is not a coincidence. IT certification has long been a proven means of differentiation and qualification among professionals in the industry. Employers often include certification as a prerequisite when seeking qualified candidates to fill positions; consumers often trust only those IT professionals who boast credentials proving they have attained a certain level of knowledge.